How effective is it?Updated a day ago
Negative ion generator: negative ions act by closing the hair cuticle after drying, helping preserve the hair's internal hydration, improve softness and reduce frizz. Its effect is immediate and cumulative, especially useful on dry, damaged or chemically treated hair.
Conditioning film-forming effect: thanks to the combination of controlled heat and styling with the specific heads, the device facilitates the formation of a protective film over the hair fibre, reinforced by active ingredients from the Hairmas Repair line, which acts as a barrier against external agents (straighteners, sun, pollution...).
Synergy with cosmetic actives: gentle, constant heat boosts the penetration of active ingredients such as hydrolysed keratin, peptides and rice extract, optimising their fixation on the fibre and visibly improving hair quality, wash after wash.
Progressive hair improvement: with continued use, combined with Hairmas Repair Shampoo, Conditioner and Mask, hair becomes stronger, less brittle and shinier; split ends occur less often; and brushing, texture and natural volume are made easier.